I read a lot of blog posts. Like – a whole bunch of them. Some guys like video games (feel like I’m growing out of it) while others like sports (never got into it) but me, I love to read these tiny personal stories all over the internet. Every now and then though – one really hits. I mean, like you are literally a different person after you’ve read than you were before. This is one of those posts:
http://www.lindsredding.com/2012/03/11/a-overdue-lesson-in-perspective/
I don’t know Linds – in fact, I don’t even know if he’s alive anymore. I hope he is. I pray he was cured and rather than update his blog he swept his family up and sailed out to some remote island to enjoy the rest of his life eating coconuts and swimming in a clear ocean tide. Probably not though – and in reality – we all have a story in the same manner. A story that defines how we will leave this earth.
Just like Linds evaluates his life and work in the advertising space it’s one of those posts that makes you step back and really, really look at your life. How is work? Going good? Great? Mediocre? Is it boring and vapid? Frustrating and grating? Unless you’re mapping the human genome or discovering the cure for heart disease – is it truly worth it? I’m not talking about a legacy, I’m just asking the question, “Does it really even matter?”
I guess we all have our own answers and our own reasons. Truth be told, I don’t think the answer even matters – what matters is that you keep asking the question.
Linds – I hope all is well. And thanks.

